Om Malik: "As the technology industry became the cultural zeitgeist, it became necessary to advertise to the world that you were part of the tech set. And the easiest way to do so was through a uniform."
What Malik fails to note in this article is that dress has always signalled that you belong to the group:
"Grey suited business men pissing against the wall."
It is just, in this time of individual truth, it is more insidious.
#conformity #nonconformity #ingroup




