Jobs-to-be-Done isn’t just theory—it’s a toolkit for influence. Elevate your Design and Research practice by uncovering user outcomes, creating strategic clarity, and win buy-in so your research shapes real product decisions.
#OutcomesOverOutputs
🔓 What’s the secret to successful product teams unlocking real business value?
Jagbir Singh Lehl, Delivery Director at Thoughtworks, shares the key approach for teams to shift their focus from outputs to outcomes.
🔑 Want to learn how to align teams around business goals and ensure results that truly matter? Check out Jagbir’s latest insights post: https://ter.li/c3unaq
The Return on Experience (#ROE) panel discussed aligning UX initiatives with growth goals and providing leaders tools to boost enterprise value through user-centric design.
#BusinessDecisions, #DesignDecisions, #DesignStrategy, #JTBD, #Metrics, #OutcomesOverOutputs, #ProductManagement, #QualitativeResearch, #RequirementsPrioritization, #ReturnOnExperience, #ReturnOnInvestment, #ROI, #SharedUnderstanding, #StakeholderAnalysis, #UserExperience, #UserResearch
In this talk at UX India 2024, I explained that by adopting an outcomes-focused approach using Jobs-to-be-Done (JTBD), you will gain a deeper understanding of how your actions contribute to achieving organizational goals and ensuring the successful execution of your vision. https://www.designative.info/2024/09/19/designing-for-impact-talk-at-ux-india-2024/ #BusinessDecisions, #DecisionMaking, #DesignManagement, #DesignStrategy, #India, #JTBD, #OKRs, #OutcomesOverOutputs, #SpeakingAtEvents, #Teamwork, #UserExperience, #UX
Let’s explore how to use Jobs-to-be-Done (#JTBD) in #RoadmapPlanning and #Backlog grooming. We’ll see how it can transform the entire #ProductDevelopment process, keeping user needs at the forefront of every decision, while ensuring that our solutions resonate with the true essence of what our customers are trying to achieve #Agile #Collaboration #DesignStrategy #Facilitation #OutcomesOverOutputs #ProductManagement #SharedUnderstanding #StakeholderManagement #UX https://www.designative.info/2023/12/10/crafting-customer-centric-roadmaps-jobs-to-be-done-jtbd-approach-roadmap-planning-better-backlog-grooming/
When working in B2B2C it can be tempting to set #goals based on #EndUser behavior. That's risky and may set you up to fail. Here's why. https://jeffgothelf.com/blog/you-cant-control-your-customers-users/ #CX #UX #OKRs #UserExperience #UserExperienceDesign #OutcomesOverOutputs #LeanUX via @jboogie
Let me show you how to use #JobsToBeDone (#JTBD) to facilitate the two-way #negotiations between #leadership and #ProductTeams that allows for managing by #outcomes.
https://www.designative.info/2022/03/10/managing-by-outcomes-and-jobs-to-be-done/
#Agile #BusinessDecisions #ClaytonChristensen #Collaboration #ConsumerBehavior #CreativeProcess #DesignDecisions #DesignStrategy #Facilitation #JoshSeiden #LeanUX #OutcomesOverOutputs #ProblemFraming #ProductDefinition #ProductManagement #PsychologicalSafety #SharedUnderstanding #Visioneering #OKR
#OKR require #agility to succeed. The basics of #Scrum provide the exact right scaffolding for this. https://jeffgothelf.com/blog/okr-and-scrum/ #DesignStrategy #ProductStrategy #OutcomesOverOutputs #RoadMapping via @jboogie@twitter.com
In this post, I argue that – while #Designers or #Strategists are not expected to fully manage #DesignProjects in their area of responsibility, some #ProjectManagement #skills will prove invaluable for their effectiveness.
https://www.designative.info/2022/01/05/strategy-planning-and-project-management/
#Agile #BusinessDecisions #DecisionMaking #DesignSkills #DesignStrategy #Facilitation #JTBD #OutcomesoverOutputs #ProductVision #RequirementsPrioritization #SharedUnderstanding #StakeholderManagement #Teamwork #TrustBuilding #Visioneering
Conflict arises in every team, but #PsychologicalSafety makes it possible to channel that energy into productive interaction.
Learn how psychological safety is a prerequisite for creating #SharedUnderstanding and some tools for building the #trust required to create a psychologically safe #team climate.
https://www.designative.info/2021/12/23/strategy-teamwork-and-psychological-safety/
#Collaboration #Culture #DecisionMaking #DesignStrategy #Facilitation #OutcomesoverOutputs #ProjectManagement #StakeholderManagement #Teamwork #TrustBuilding
In this post, I talk about the need for creating visibility and traceability systems to capture and track the progress of the execution of #ideas by comparing desired outcomes with actual outcomes so that you can adjust your #strategic choices accordingly.
https://www.designative.info/2021/12/20/strategy-visibility-and-traceability/
#BusinessDecisions #DesignDecisions #DesignStrategy #LeanUX #OutcomesoverOutputs #Metrics #ProductManagement #ProjectManagement
#ProjectPlanning #SoftwareDevelopment #SharedUnderstanding #StakeholderManagement
The Objectives and Key Results (#OKRs) method have caught on across #startups, large #enterprises, and #NonProfits. If you’re considering adopting OKRs, you better know when and how its simplicity can be deceptive and what some common gotchas are.
https://www.thoughtworks.com/insights/blog/digital-transformation/the-deceptive-simplicity-of-okrs
#ProjectManagement #DesignStrategy #Facilitation #DecisionMaking #BusinessDecisions #Innovation #Goals #OutcomesoverOutputs #prioritization #Silos #SiloBusting #BusinessTrends
What slows progress and wastes the most time on #projects is confusion about the goals or which things should come before which other things.
In this post, we will talk about how #prioritization can help us focus on what is important, steering us closer to our #vision and #goals.
https://www.designative.info/2021/07/30/strategy-and-prioritisation/
#BusinessDecisions #DecisionMaking #DesignStrategy #Facilitation #Metrics #OutcomesoverOutputs #ProjectManagement #RequirementsPrioritization #SharedUnderstanding #StakeholderManagement
In a couple of days, I’ll be speaking at #webdirections 2022 #conference on the topic of #jobstobedone. Unfortunately I won’t make it to #sydney this time, but @johnallsopp is making it happen anyway! Thanks for the invite, John! If you’re in town, don’t forget to check the conference! I’ll be here on @Mastodon and on the bird site answering questions! https://webdirections.org/summit/speakers/itamar-medeiros.php #jtbd #designstrategy #productvision #OutcomesoverOutputs #summit22
Well-placed, appropriately timed, #thoughtprovoking questions help us think through our decisions. Let's check how to ask to ensure #teams make #gooddecisions and paddle in the same direction
https://www.designative.info/2021/04/26/strategy-facilitation-art-of-asking-questions/
#AndyStanley #BusinessDecisions #CriticalThinking #DecisionMaking #DesignSkills #DesignStrategy #Facilitation #Hypothesis #LateralThinking #LeanUX #OutcomesoverOutputs #ProblemFraming #PsychologicalSafety #SharedUnderstanding #StakeholderManagement #TrustBuilding #Workshops
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