Question for all of you USA folks: I have been watching Sanders on Stephen Millers via YouTube. it was like 6 parts, every 2-3 minutes "We'll be right back!"
Do you guys really have that much ads in linear TV?
MultiChoice risk loosing lots of channels
#Streaming #Canal #contentdevelopment #DStv #LinearTV #MultiChoice #Netflix #Showmax #WarnerBros
https://gtechbooster.com/multichoice-risk-loosing-lots-of-channels/?fsp_sid=466
Versant Execs Downplay Chance Of Acquiring More Linear TV Networks: “We’re Very Happy With The Portfolio We Have”
#Executives #News #Comcast #Lineartv #MarkLazarus #Versant #WallStreet
https://deadline.com/2025/12/versant-inear-tv-networks-mergers-1236636514/
Comcast makes traditional TV inventory biddable through programmatic marketplace: Dentsu and Stitch Head film campaign demonstrates how linear television joins digital media in automated buying platforms powered by FreeWheel technology. https://ppc.land/comcast-makes-traditional-tv-inventory-biddable-through-programmatic-marketplace/ #Comcast #ProgrammaticAdvertising #DigitalMedia #LinearTV #FreeWheel
Marketing models challenged as Mixed Media Models fall short in measuring linear TV effectiveness: WPP Media research reveals widespread reliance on broken attribution models while industry experts debate linear television's declining relevance amid streaming dominance, highlighting measurement gaps that persist despite technological advances. https://ppc.land/marketing-models-challenged-as-mixed-media-models-fall-short-in-measuring-linear-tv-effectiveness/ #Marketing #MediaResearch #LinearTV #AttributionModels #StreamingMarket
#Advertisers continue to shift #addollars from #linearTV to #streaming during the upfront ad-buying season, according to a Media Dynamics report: #Streamingplatforms, despite viewing flexibility, are still pursuing upfront deals. https://www.marketingdive.com/news/streaming-continues-ad-revenue-gain-on-linear-tv-study-says/757905/?eicker.marketing #performance #marketing #analytics
Am 18. November werden euch eure Eltern anrufen #linearTV #SDabschaltung https://www.digitalfernsehen.de/news/empfang/satellit/sd-abschaltung-auch-dlf-betroffen-1155643/
ESPN Finally Enters Its Streaming Tomorrowland, Taking Wraps Off Long-Awaited Direct-To-Consumer App
#News #Disney #ESPN #Lineartv #Streaming #Technology
https://deadline.com/2025/08/espn-finally-enters-its-streaming-tomorrowland-disney-app-1236491829/
For Netflix, TF1 Deal Is An “Opportunity To Learn” And Use New Livestreaming & Ad Tech, Co-CEO Greg Peters Says
#Executives #News #Advertising #GregPeters #Lineartv #Netflix #TF1
https://deadline.com/2025/07/netflix-tf1-deal-linear-tv-streaming-advertising-technology-1236461658/
BREAKING: Netflix signs historic deal with France's TF1—first time streaming live linear TV channels! All 5 TF1 channels launching summer 2026, including live sports, soaps & reality shows. #Netflix #TF1 #LiveTV #Streaming #France #TechNews #LinearTV #NFLX #MediaDeal #TechBreaking
NetFlix - hint on what is to come in the USA!!
Netflix subscribers in France will be able to watch commercially broadcast TV content “without ever having to leave the service.” It will launch next year - 2026.
Netflix will distribute French media TF1’s free-to-air live TV channels and on-demand TF1 Plus streaming content to Netflix users as part of their existing subscription plan. https://www.theverge.com/news/689022/netflix-tf1-group-carriage-deal-tv-channels #NetFlix #Streaming #France #TF1 #BroadcastTV #LinearTV
Advertising Firm Magna Global Trims 2025 Growth Forecast, Citing Drop In Consumer Confidence
#News #Advertising #Lineartv #MagnaGlobal #Streamingadvertising
https://deadline.com/2025/03/advertising-2025-growth-forecast-magna-consumer-confidence-1236351194/
ICYMI: Study reveals optimal CTV and linear TV investment balance for 2025: New research analyzes 224.2 billion TV ad impressions to determine the ideal mix of CTV and linear TV spending for maximum ROI. https://ppc.land/study-reveals-optimal-ctv-and-linear-tv-investment-balance-for-2025/ #TVMarketing #DigitalMarketing #CTV #LinearTV #AdTech
ICYMI: Study reveals optimal CTV and linear TV investment balance for 2025: New research analyzes 224.2 billion TV ad impressions to determine the ideal mix of CTV and linear TV spending for maximum ROI. https://ppc.land/study-reveals-optimal-ctv-and-linear-tv-investment-balance-for-2025/ #CTV #LinearTV #TVAdvertising #ROI #AdImpressions
Study reveals optimal CTV and linear TV investment balance for 2025: New research analyzes 224.2 billion TV ad impressions to determine the ideal mix of CTV and linear TV spending for maximum ROI. https://ppc.land/study-reveals-optimal-ctv-and-linear-tv-investment-balance-for-2025/ #TVAdvertising #CTV #LinearTV #AdvertisingTrends #MediaInvestment
Comcast NBCUniversal’s Cable Network “SpinCo” Adds More Senior Executives To Its Roster
#Executives #News #Comcast #Lineartv #NBCUniversal #SpinCo
https://deadline.com/2025/01/comcast-nbcuniversal-cable-network-spinco-senior-executives-1236252560/
ICYMI: Global TV ad spend to reach $169.1 billion in 2025 as streaming gains momentum: Linear TV decline continues as streaming services expand ad inventory and measurement capabilities, according to industry forecasts. https://ppc.land/global-tv-ad-spend-to-reach-169-1-billion-in-2025-as-streaming-gains-momentum/ #TVAdvertising #StreamingGrowth #AdSpend #DigitalMarketing #LinearTV
ICYMI: Streaming ad market to surpass linear TV within three years, Magnite CEO predicts: Analysis shows how streaming platforms are reshaping TV advertising landscape through data, targeting and small business reach. https://ppc.land/streaming-ad-market-to-surpass-linear-tv-within-three-years-magnite-ceo-predicts/ #StreamingAds #TVAdvertising #DigitalMarketing #AdTech #LinearTV
Paramount Takes $5.98B Write-Down At Cable Networks Ahead Of Skydance Deal In Latest Big Media Damage From Linear TV
#News #Earnings #Lineartv #NoAd #Paramountglobal
Linear TV Will Remain “A Strong Business For Decades To Come,” Paramount President-To-Be Jeff Shell Says
#Executives #News #CBS #JeffShell #Lineartv #Mergersandacquisitions #Paramountglobal #SkydanceMedia
https://deadline.com/2024/07/linear-tv-cbs-broadcast-paramount-jeff-shell-bundle-1236003157/