AI can write fast — but helpful content still needs the right prompts.
In 2026, search engines reward usefulness, not volume. I put together a practical guide on using AI prompts that focus on clarity, value, and reader intent instead of spam.
If you blog or create AI-assisted content, this might help:
https://www.panstag.com/2026/02/ai-prompts-that-create-helpful-content.html
Stay warm, stay kind 🌍
Here’s a verified EEAT guide to 2025’s best down jackets — practical, ethical & stylish.
🎃 Halloween discounts live now.
https://leatherswear.us/collections/puffer-jacket
#MastoFashion #WinterGear #DownJackets #EcoStyle #EEATContent #SustainableWear #AdventureLife #HalloweenOffers #OutdoorGear #Winter2025 #OpenWeb #HelpfulContent #CozySeason #ColdWeatherStyle #EcoFriendly #GlobalWear #SmartShopping #ShopLocal #AdventureReady
ICYMI: Publisher spends $200,000 trying to recover from Google algorithm changes: Australian lifestyle publication documents three-year journey through Google's Helpful Content Update impacts. https://ppc.land/publisher-spends-200-000-trying-to-recover-from-google-algorithm-changes/ #GoogleAlgorithm #DigitalMarketing #SEO #ContentMarketing #HelpfulContent
There is hope for all those whose websites are stuck since Google Helpful Content Update from September:
Google is working on bringing helfpul content forward with next Core Update: https://www.seo-suedwest.de/9315-google-arbeitet-daran-dass-hilfreiche-inhalte-mit-dem-naechsten-core-update-nach-vorne-kommen.html
Google: Recovery after a Helpful Content Update or a Core Update takes more than a single change.
Google about Helpful Content: Always check the quality of the whole website, not just for single pages:
Google: Age of website and sudden increase of visibility "red flags" for Google's Helpful Content System? https://www.seo-suedwest.de/9241-helpful-content-sind-ein-ploetzlicher-anstieg-der-sichtbarkeit-und-das-alter-der-website-signale-fuer-google.html
Google: Just adding a table of content "for Google" won't do...
Google: Are the long expected improvements for search coming now? https://www.seo-suedwest.de/9215-google-super-update-kommen-jetzt-endlich-die-versprochenen-verbesserungen.html
Google: Improvements for helpful content can take several weeks to several months to take effect:
Google: ranking losses not neccessarily caused by Helpful Content problems. Slight ranking losses do not require fixes in many cases.
Googles @dannysullivan explains by example what can be problematic with respect to Helpful Content. Example: Pretend current content like "what's new in 2024" while the content is outdated.
Google asks if a result from an affiliate or a reviews website is helpful.
Thx to @glenngabe
Google: Update of Helpful Content System against third party content and Parasite SEO is not live yet: https://www.seo-suedwest.de/9096-parasite-seo-und-third-party-content-anpassungen-am-google-helpful-content-system-sind-noch-nicht-live.html
Google has already rolled out the 'Hidden Gems' algorithm change. It is part of the Google Core Ranking System. It helps small websites to rank better.
Google about Helpful Content: 'First thing on the list is providing original information.'
https://www.seo-suedwest.de/9026-google-zu-helpful-content-wichtig-ist-vor-allem-die-originalitaet-der-inhalte.html
#seo #google #helpfulcontent
Google: "Unhelpful content is one that was written for SEO/ranking purposes"
People: "So why is this great page with personal insights and lots of cool tips being outranked by crappy affiliate-driven listicles that are clearly created for SEO for "XXX" keyword"
Google: "It looks like there's no page on that great site targeting "XXX" keyword" 😅
Not a rant, just a summary of a long Twitter thread... (Link in the comments)
Google confirms: No ranking boost for 'Hidden Gems' with last Helpful Content Update:
https://www.seo-suedwest.de/8991-kein-boost-fuer-gute-inhalte-google-bestaetigt-dass-hidden-gems-noch-nicht-bestandteil-des-helpful-content-updates-waren.html
Google Helpful Content Update: On the list of suspects responsible for ranking losses are
Bad UX with unhelpful content - especially caused by ads
No clear topical focus
Claims without evidence and proof on health blogs
Content missing user intent like too long texts on category pages
Missing transparency
Google #HelpfulContent Update: einige Merkmale von betroffenen Websites - #SEO Südwest https://www.seo-suedwest.de/8963-google-helpful-content-update-einige-merkmale-von-betroffenen-websites.html
